@wovenbyjaneece profile

Instagram Audit

@wovenbyjaneece

Artist • 318 Followers

45
/100
NEEDS WORK

Score Breakdown

Profile Foundation 15/30
Link & CTA Strategy 10/25
Account Configuration 5/15
Content Strategy 10/20
Competitive Position 5/10

Critical Issues

Priority: Immediate Action

#1

No profession stated in bio

The biography lacks a clear indication of what Janeece does, which can confuse potential followers or clients.

#2

Missing call-to-action

There is no clear directive guiding visitors on what action they should take.

#3

Only 3 highlights

Important aspects like services, pricing, and testimonials are missing, which can affect the decision-making process of potential clients.

Opportunities

Priority: Quick Wins

#1

Add profession to bio

Including "Raffia Artist" or "Fiber Artist" would enhance searchability and clarity.

#2

Create 'Services' highlight

This could pre-qualify leads by providing detailed information on offerings.

#3

Add a strong CTA

Encouraging actions like DMing for inquiries or visiting the Linktree for more information.

Optimized Bio Options

Option 1: Collectors/High-End Clients Focus

Janeece Archer | Fiber Artist Crafting sustainable raffia art ✨ Commissions open - DM for details

96/150

Why it works:

  • • Clearly defines the profession and offers a direct action for high-end commission opportunities.

Option 2: Volume/Bookings Focus

Janeece Archer | Raffia Weaver Handmade decor & workshops 🎨 Book a session - Link below

84/150

Why it works:

  • • Focuses on volume by promoting workshops and providing a clear booking action.

Option 3: Community/Growth Focus

Janeece Archer | Sustainable Art Join our weaving journey 🌿 🔗 Explore more creations below

92/150

Why it works:

  • • Encourages community building and exploration, appealing to a broader audience.

Current vs. Recommended

Character Usage

📊
Current
41/150 (72% wasted)
Recommended
96/150 (64% used)
Impact
Better optimization

Profession Stated

Current
No
Recommended
Yes, "Fiber Artist"
Impact
Increased clarity and discoverability

Call-to-Action

Current
No
Recommended
Yes, "DM for details"
Impact
Clearer user direction

Link Structure

Current
Separate links
Recommended
Integrated Linktree
Impact
Streamlined user experience

Highlights Count

Current
3
Recommended
5-6 including 'Testimonials' and 'Services'
Impact
Enhanced user information access

Competitive Intelligence

Top Related Accounts Analysis: No related profiles were provided, but based on industry standards, successful profiles often feature:

  1. Well-defined bios with profession and call-to-action elements.
  2. Simplified external links leading to conversion-optimized pages.
  3. Highlights that showcase processes, client testimonials, and available services.

Positioning Recommendation: Emphasize the sustainability and mindfulness aspects of the work more prominently. This niche appeals to both eco-conscious consumers and those interested in artisanal crafts.

Expected Impact

If recommendations are implemented:

Discoverability:

  • Estimated increase in profile visits: 20-30%
  • Improved search ranking for keywords: "Fiber Artist," "Sustainable Art"

Conversion:

  • Estimated increase in inquiry rate: 15-25%
  • Better lead qualification through highlights/bio clarity

Professionalism:

  • Profile confidence score: 45 → 70 after improvements

Final Recommendations

What's Working (Keep Doing): ✅ High engagement rate indicating strong content resonance with the audience. ✅ Effective storytelling in post captions, particularly in collaboration announcements. ✅ Strong visual consistency in showcasing raffia art, colors, and themes.

What Needs Fixing (Priority): ❌ Profession not clearly stated in the bio. ❌ Lack of a strong call-to-action to guide user behavior. ❌ Limited highlight reels not fully utilizing available storytelling opportunities.

Biggest Opportunity: Emphasizing the sustainable and mindful aspects of Janeece's work could significantly increase engagement and attract eco-conscious consumers. Potential impact: 20-30% growth in profile visits and inquiries.

Positioning Statement: "Sustainable Fiber Art Creations: Weaving beauty with purpose."

Next Steps

CRITICAL: This section is MANDATORY. Provide a clear, numbered action plan for the next 30 days:

  1. Update Bio (Include profession and clear CTA) - Immediate
  2. Optimize Linktree (Add portfolio and shop links) - 1 day
  3. Create 'Services' Highlight (Detail offerings) - 2 days
  4. Develop Sustainable Story Series (Weekly posts) - Engage audience
  5. Increase Posting Frequency (Bi-weekly updates) - Maintain engagement
  6. Collaborate with like-minded artists (Feature posts) - Expand reach

Expected Result: By implementing these strategies, Janeece should see a 20-30% increase in profile visits and inquiries within 30 days, enhancing her professional image and boosting engagement through strategic content and bio optimizations.

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