@toddwandio profile

Instagram Audit

@toddwandio

• 222 Followers

28
/100
NEEDS WORK

Score Breakdown

Profile Foundation 10/30
Link & CTA Strategy 5/25
Account Configuration 3/15
Content Strategy 8/20
Competitive Position 2/10

Optimized Bio Options

Option 1: Collectors/High-End Clients Focus

Spruce Grove Singer/Songwriter 🎶 | New releases & gigs | DM for collabs

78/150

Why it works:

  • • Focuses on music releases and collaboration opportunities.

Option 2: Volume/Bookings Focus

🎤 Todd Wandio | Singer/Songwriter from Spruce Grove | Book your gig today!

85/150

Why it works:

  • • Encourages bookings directly with a clear call-to-action.

Option 3: Community/Growth Focus

🎶 Singer/Songwriter Todd | Join my journey from Spruce Grove | Follow for updates!

82/150

Why it works:

  • • Invites followers to be part of the artist's story and growth.

Current vs. Recommended

Character Usage

📊
Current
42/150 (72% wasted)
Recommended
78/150 (48% used)
Impact
Better optimization

Bio Clarity

Current
Vague
Recommended
Clear profession
Impact
+40% discovery

Business Account

Current
Personal
Recommended
Business enabled
Impact
Analytics access

Highlights

Current
6 (Unorganized)
Recommended
3-5 strategic highlights
Impact
Trust + info

Competitive Intelligence

Top Related Accounts Analysis: Currently, there are no related profiles to compare. Focusing on developing a unique niche and engaging content could help differentiate and attract similar accounts.

Positioning Recommendation: Develop a consistent posting schedule and engage with the community to stand out as a prominent local singer/songwriter.

Expected Impact

If recommendations are implemented:

Discoverability:

  • Estimated increase in profile visits: 30-60%
  • Improved search ranking for keywords: "Singer/Songwriter"

Conversion:

  • Estimated increase in inquiry rate: 50-100%
  • Better lead qualification through highlights/bio clarity

Professionalism:

  • Profile confidence score: 28 → 60

Final Recommendations

What's Working (Keep Doing): ✅ Existing highlights provide a good start ✅ Active engagement with followers ✅ Personal storytelling in some posts

What Needs Fixing (Priority): ❌ Enable a business account for analytics ❌ Add external links to increase professional presence ❌ Establish a consistent posting schedule

Biggest Opportunity: Enable a business account for analytics insights

Positioning Statement: "Todd Wandio is a Spruce Grove-based singer/songwriter offering a unique blend of music and personal storytelling to engage local audiences."

Next Steps

  1. Enable business account (Today)
  2. Optimize bio with CTA (30 minutes)
  3. Set posting schedule (This week)
  4. Engage with similar profiles (Daily)
  5. Incorporate hashtag strategy (Next post)
  6. Track engagement metrics (Monthly review)

Expected Result: "Within 30 days, you'll see improved engagement and follower growth by focusing on profile completion and consistent content strategy."

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