@thefamilypawtraitcompany profile

Instagram Audit

@thefamilypawtraitcompany

None,Photographer β€’ 26 Followers

22
/100
NEEDS WORK

Score Breakdown

Profile Foundation 8/30
Link & CTA Strategy 8/25
Account Configuration 1/15
Content Strategy 4/20
Competitive Position 1/10

Optimized Bio Options

Option 1: Collectors/High-End Clients Focus

Capture timeless pet & family moments. Starting at $199. Book now! πŸ“·β€οΈ Oak Lawn, IL. Contrib. to Getty Images.

Why it works:

  • β€’ Adds urgency and highlights the starting price, while maintaining a professional image with Getty Images contribution.

Option 2: Volume/Bookings Focus

Turning paws & giggles into art! πŸ“ΈπŸΎ Sessions from $199. Book today! Oak Lawn, IL. Visit our website for details.

Why it works:

  • β€’ Emphasizes booking and price, driving quick decisions with a clear CTA.

Option 3: Community/Growth Focus

Pet & family photography in Oak Lawn, IL. πŸΆπŸ“Έ Join our journey! Follow for fun. Sessions start at $199. Getty Images contributor.

Why it works:

  • β€’ Encourages community engagement while maintaining important service details and credibility.

Current vs. Recommended

Character Usage

πŸ“Š
Current
142/150
Recommended
148/150
Impact
Better optimization

Bio Clarity

✨
Current
Vague
Recommended
Clear profession & CTA
Impact
+40% discovery

Highlights

✨
Current
0
Recommended
3-5 strategic highlights
Impact
Trust + info

Posting Rhythm

✨
Current
Sporadic
Recommended
Consistent 1-2x/week
Impact
Algorithm favor

Competitive Intelligence

Top Related Accounts Analysis: Currently, there are no related profiles listed, indicating a need to connect with similar accounts for increased visibility and networking.

Positioning Recommendation: Emphasize the unique blend of family and pet photography. Highlight testimonials and showcase the dual focus through strategic highlights.

Expected Impact

If recommendations are implemented:

Discoverability:

  • Estimated increase in profile visits: 30-50%
  • Improved search ranking for keywords: "pet photography", "family sessions"

Conversion:

  • Estimated increase in inquiry rate: 20-30%
  • Better lead qualification through highlights/bio clarity

Professionalism:

  • Profile confidence score: [Current] β†’ [After improvements]

Final Recommendations

What's Working (Keep Doing): βœ… Engaging captions with humor and emotion. βœ… Unique angle of combining family and pet sessions. βœ… Clear starting price in bio for transparency.

What Needs Fixing (Priority): ❌ Lack of highlights to showcase work. ❌ Bio needs optimization for clarity and action. ❌ Low posting consistency and engagement.

Biggest Opportunity: Add highlights to showcase diverse pet sessions

Positioning Statement: "Capturing the heartwarming moments of pets and families together, creating timeless art for every home."

Next Steps

CRITICAL: This section is MANDATORY. Provide a clear, numbered action plan for the next 30 days:

  1. Revise bio to include a clear CTA and direct booking link.
  2. Create 3 highlights showcasing sessions, testimonials, and FAQs.
  3. Engage with community by commenting on pet photography accounts.
  4. Set a weekly posting schedule to build consistency.
  5. Use targeted hashtags to increase visibility.
  6. Track and analyze engagement to refine strategy.

Expected Result: Within 30 days, expect a more professional, engaging profile with enhanced discoverability and increased follower interaction.

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