@the_black_country_artist profile

Instagram Audit

@the_black_country_artist

Artist • 492 Followers

48
/100
NEEDS WORK

Score Breakdown

Profile Foundation 12/30
Link & CTA Strategy 5/25
Account Configuration 3/15
Content Strategy 20/20
Competitive Position 8/10

Optimized Bio Options

Option 1: Collectors/High-End Clients Focus

Snow Spray Artist | W. Midlands & Cotswolds 🎄 Bespoke Christmas Windows 📩 DM for premium slots

Why it works:

  • • This bio targets high-end clients looking for bespoke, premium services.

Option 2: Volume/Bookings Focus

Snow Spray Artist | W. Midlands 🎄 Xmas Windows Open for Booking 📩 DM now to reserve!

Why it works:

  • • Focuses on volume, encouraging immediate bookings.

Option 3: Community/Growth Focus

Snow Spray Artist | W. Midlands 🎨 Creating magic in your windows 🎄 Follow for festive designs

Why it works:

  • • Encourages followers and highlights artistic community presence.

Current vs. Recommended

Character Usage

📊
Current
98/150 (35% wasted)
Recommended
142/150 (5% wasted)
Impact
Better optimization

Profile Type

Current
Personal
Recommended
Business Account
Impact
Analytics access

Highlights

Current
0
Recommended
3-5 strategic highlights
Impact
Trust + info

Competitive Intelligence

Top Related Accounts Analysis: Without specific related profiles, focus on similar artists in your region. Look for those using business accounts and highlight strategies as benchmarks.

Positioning Recommendation: Differentiate by emphasizing the temporary and customizable nature of your art, highlighting collaborations with local businesses.

Expected Impact

If recommendations are implemented:

Discoverability:

  • Estimated increase in profile visits: 30-50%
  • Improved search ranking for keywords: snow spray, Christmas windows

Conversion:

  • Estimated increase in inquiry rate: 50-100%
  • Better lead qualification through highlights/bio clarity

Professionalism:

  • Profile confidence score: Medium → High

Final Recommendations

What's Working (Keep Doing): ✅ Consistent festive theme in content ✅ Use of hashtags to reach niche audience ✅ Engaging completed project showcases

What Needs Fixing (Priority): ❌ Enable business account for analytics ❌ Add strategic external link ❌ Complete profile with highlights

Biggest Opportunity: Enable a business account for analytics access

Positioning Statement: "Captivate your audience with bespoke snow spray window art, transforming spaces with seasonal magic."

Next Steps

CRITICAL: This section is MANDATORY. Provide a clear, numbered action plan for the next 30 days:

  1. Enable Business Account (5 minutes) - Immediate analytics access.
  2. Bio Update (30 minutes) - Incorporate location and profession.
  3. Create Highlights (1 hour) - Use existing content for Portfolio, Services.
  4. Regular Posting Schedule (2 hours) - Plan and schedule 1-2 posts weekly.
  5. Engage Locally (15 minutes daily) - Interact with local businesses.
  6. Track and Adapt (Ongoing) - Use insights to refine content strategy.

Expected Result: Achieve a professional profile that attracts more inquiries and boosts engagement by 30-50% within 30 days based on their tier level.

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