Score Breakdown
Critical Issues
Priority: Immediate Action
No profession stated in bio
It’s unclear what specific services TMBH Studio offers at first glance.
Missing CTA in the bio
Followers aren’t directed towards any specific action which can lead to missed opportunities.
Lack of keyword optimization in the bio
Missing opportunities for discoverability through search.
Opportunities
Priority: Quick Wins
Add specific profession to bio
Clearly state the type of design work to attract the right audience.
Include a strong CTA
Encourage actions like visiting the link, booking commissions, or contacting for inquiries.
Enhance social proof
Mention any collaborations, awards, or notable projects to build trust.
Optimized Bio Options
Option 1: Collectors/High-End Clients Focus
135/150
Why it works:
- • Highlights exclusivity and targets serious buyers, guiding them towards action with urgency.
Option 2: Volume/Bookings Focus
140/150
Why it works:
- • Encourages immediate interaction and purchases, suited for increasing volume of bookings.
Option 3: Community/Growth Focus
129/150
Why it works:
- • Engages a wider community, fostering interaction and growth through collaborative language.
Current vs. Recommended
Character Usage
📊Bio Keywords
✨Call-to-Action
✨Social Proof
✨Link Usage
✨Competitive Intelligence
Top Related Accounts Analysis:
- Most common bio elements: Inclusion of keywords related to digital art and creative services.
- Link strategies: Use of link-in-bio tools for streamlined navigation.
- Highlight structures: Common categories include "Portfolio," "Process," and "Testimonials."
- Opportunities to differentiate: Highlight unique project experiences or client stories to stand out.
Positioning Recommendation: Focus on the experimental and innovative aspects of the studio's work. Emphasizing unique creative processes and showcasing diverse projects can create a strong market identity that sets the studio apart.
Expected Impact
If recommendations are implemented:
Discoverability:
- Estimated increase in profile visits: 20-30%
- Improved search ranking for keywords: "digital art", "custom design", "creative studio"
Conversion:
- Estimated increase in inquiry rate: 25-35%
- Better lead qualification through highlights/bio clarity
Professionalism:
- Profile confidence score: 57 → 75
Final Recommendations
What's Working (Keep Doing): ✅ High engagement on process-oriented posts ✅ Use of vibrant, bold visual themes ✅ Active community interaction
What Needs Fixing (Priority): ❌ Clarify specific services in bio and posts ❌ Establish a stronger call-to-action ❌ Implement optimized link-in-bio strategy
Biggest Opportunity: Leverage the creative process and experimental designs by consistently showcasing them through posts and highlights. This can not only boost engagement but also position TMBH Studio as a leader in innovative digital art, potentially increasing inquiries by an estimated 30%.
Positioning Statement: "Innovative digital art for collectors and brands, where every piece is a unique, custom creation."
Next Steps
- Revise bio and link strategy (Immediate)
- Develop consistent posting schedule (1 week)
- Enhance highlight sections with testimonials and portfolio (1 week)
- Engage with potential clients and similar profiles (1 week)
- Run a targeted promotion campaign (2 weeks)
- Analyze and adjust strategy based on engagement data (3 weeks)
Expected Result: With these changes, TMBH Studio should expect a 20-30% increase in profile visits and a significant boost in engagement and inquiries, fostering growth in both community size and client base within 30 days.