Score Breakdown
Critical Issues
Priority: Immediate Action
No strong call-to-action in bio
There's no clear next step for followers interested in Sara's work.
Lack of external link optimization
The link directs to a Behance profile but lacks tracking parameters for analytics.
No business account
Missing out on valuable analytics and tools that a creator account could provide.
Opportunities
Priority: Quick Wins
Add a specific CTA in bio
Encourage followers to visit the Behance profile or contact for commissions.
Enhance link strategy
Use a link-in-bio tool to feature multiple destinations, including portfolio and contact information.
Switch to a creator account
Gain access to advanced analytics and promotional tools.
Optimized Bio Options
Option 1: Collectors/High-End Clients Focus
114/150
Why it works:
- • Directly appeals to high-end clients by highlighting commissions, using concise language and an actionable CTA.
Option 2: Volume/Bookings Focus
129/150
Why it works:
- • Targets increased inquiries by focusing on commissions and providing direct contact information.
Option 3: Community/Growth Focus
108/150
Why it works:
- • Encourages community engagement and discovery, with a clear direction to explore more of her work.
Current vs. Recommended
Character Usage
📊CTA
🔗Account Type
✨External Link
✨Highlights
✨Competitive Intelligence
Top Related Accounts Analysis: Even though no specific related profiles are listed, the competitive landscape likely includes other illustrators and visual artists. Successful accounts often display a clear artistic focus, engage with their community, and employ strategic use of highlights and links.
Positioning Recommendation: To stand out, emphasize the storytelling aspect of Sara's work, use highlights to showcase completed projects, and engage followers with insights into her creative process. This can position Sara as not just an artist, but a visual storyteller.
Expected Impact
If recommendations are implemented:
Discoverability:
- Estimated increase in profile visits: 20-30%
- Improved search ranking for keywords: #illustration, #graphicnovel
Conversion:
- Estimated increase in inquiry rate: 15-20%
- Better lead qualification through highlights/bio clarity
Professionalism:
- Profile confidence score: Improved from current to a more polished and professional appearance.
Final Recommendations
What's Working (Keep Doing): ✅ Strong narrative-driven content captivates audience. ✅ Diverse illustration styles showcased attractively. ✅ Use of hashtags aligns with content for discoverability.
What Needs Fixing (Priority): ❌ Lack of a compelling CTA in bio. ❌ External link needs better optimization. ❌ Upgrade to a creator account for better tools.
Biggest Opportunity: Emphasize storytelling in both bio and content. This approach could increase engagement by 25% as followers are drawn to the rich narratives accompanying Sara's illustrations.
Positioning Statement: "Visual storyteller bringing art and comics to life through captivating narratives."
Next Steps
CRITICAL: This section is MANDATORY. Provide a clear, numbered action plan for the next 30 days:
- Update bio (today) - Add a strong CTA and optimize character use.
- Switch to creator account (1 day) - Access advanced analytics.
- Optimize link-in-bio (2 days) - Use a tool for multiple links.
- Develop content calendar (7 days) - Plan posts around high-engagement topics.
- Create strategic highlights (14 days) - Add testimonials, processes, and storytelling.
- Engage with community (ongoing) - Respond to comments and collaborate with artists.
Expected Result: An increase in profile visits and engagement rates by 20-30% within 30 days, leading to more inquiries and a stronger online presence.