Score Breakdown
Optimized Bio Options
Option 1: Collectors/High-End Clients Focus
90/150
Why it works:
- • Clearly defines artistic style and adds a call-to-action for commissions.
Option 2: Volume/Bookings Focus
110/150
Why it works:
- • Encourages direct engagement and inquiries while highlighting location.
Option 3: Community/Growth Focus
125/150
Why it works:
- • Emphasizes community and encourages followers to engage and stay updated.
Current vs. Recommended
Character Usage
📊Hashtag Strategy
✨Link Strategy
✨Highlights
✨Competitive Intelligence
Top Related Accounts Analysis:
- Most common bio elements among successful accounts include clear artistic specialization and location.
- Link strategies used by top performers often include a link-in-bio tool for multiple destinations.
- Highlight structures that appear consistently include portfolio, process, and testimonials.
- Opportunities to differentiate from the pack by emphasizing unique mixed media techniques and storytelling.
Positioning Recommendation: Focus on defining and promoting a unique style within mixed media art to stand out in a competitive market.
Expected Impact
If recommendations are implemented:
Discoverability:
- Estimated increase in profile visits: 20-30%
- Improved search ranking for keywords: Watercolour Art, Mixed Media Artist
Conversion:
- Estimated increase in inquiry rate: 20-40%
- Better lead qualification through highlights/bio clarity
Professionalism:
- Profile confidence score: 45 → 65
Final Recommendations
What's Working (Keep Doing): ✅ Engaging storytelling in captions ✅ Diverse artistic content ✅ Active community interaction
What Needs Fixing (Priority): ❌ Improve hashtag strategy ❌ Add external links for better conversion ❌ Enhance bio with a clear CTA
Biggest Opportunity: Use more relevant hashtags
Positioning Statement: "Creating evocative mixed media art that captures the essence of nature and emotion, based in Sheffield."
Next Steps
- Revise bio for clarity and CTA ([1 hour])
- Implement Linktree for multifaceted links ([1 week])
- Research hashtag strategy ([2 weeks])
- Schedule consistent posts ([ongoing])
- Create strategic highlights ([1 month])
- Monitor and adjust strategy ([ongoing])
Expected Result: A more engaging and cohesive profile that attracts and converts more followers into clients within 30 days.