Score Breakdown
Current vs. Recommended
Character Usage
📊Link Strategy
✨Highlights
✨CTA Clarity
✨Competitive Intelligence
Top Related Accounts Analysis:
- Most common bio elements include direct CTAs and niche expertise.
- Top profiles utilize a robust link strategy with multiple destinations.
- Highlights often feature client testimonials and service details.
Positioning Recommendation: Focus on enhancing niche authority as a wellness and beach portrait photographer. Highlight client success stories and unique beach aesthetics.
Expected Impact
Discoverability:
- Estimated increase in profile visits: 20-30%
- Improved search ranking for keywords like "beach portrait photographer"
Conversion:
- Estimated increase in inquiry rate: 25-35%
- Better lead qualification through highlights/bio clarity
Professionalism:
- Profile confidence score: 58 → 75 after improvements
Final Recommendations
What's Working (Keep Doing): ✅ Consistent coastal and wellness-themed content ✅ Strong visual style aligned with brand ✅ Engaging model collaborations
What Needs Fixing (Priority): ❌ Lack of external links and CTA integration ❌ Inconsistent highlights ❌ Low audience engagement
Biggest Opportunity: Engage more with your audience
Positioning Statement: "Pete captures the essence of wellness and coastal beauty through stunning portrait photography in Brisbane."
Next Steps
- Implement link-in-bio tool (Today)
- Enhance bio with social proof (Today)
- Create and optimize highlights (This week)
- Engage proactively with audience (Daily)
- Develop content posting strategy (This month)
- Monitor engagement metrics (This month)
Expected Result: Within 30 days, the profile will have a strategic presence with increased engagement and conversion opportunities, aligning with growth-tier expectations.