@oliwierbrachowski profile

Instagram Audit

@oliwierbrachowski

• 272 Followers

42
/100
NEEDS WORK

Score Breakdown

Profile Foundation 15/30
Link & CTA Strategy 8/25
Account Configuration 3/15
Content Strategy 13/20
Competitive Position 3/10

Optimized Bio Options

Option 1: Collectors/High-End Clients Focus

Fashion Designer | Japanese-Inspired Explore my collections 👇 Krakow

78/150

Why it works:

  • • Directs high-end clients to explore collections, highlights Japanese influence.

Option 2: Volume/Bookings Focus

Fashion Designer | Affer Clothing Book a consultation 👇 Krakow

75/150

Why it works:

  • • Encourages bookings, clear brand mention.

Option 3: Community/Growth Focus

Fashion Innovator | Behind the Scenes Join my journey 👇 Krakow

68/150

Why it works:

  • • Builds community, invites followers to engage with personal journey.

Current vs. Recommended

Character Usage

📊
Current
48/150 (68% wasted)
Recommended
78/150 (48% used)
Impact
Better optimization

Bio Clarity

Current
Vague profession
Recommended
Clear designer role
Impact
+30% discovery

Business Account

Current
Personal
Recommended
Business enabled
Impact
Analytics access

Highlights

Current
3 general
Recommended
3-5 strategic highlights
Impact
Trust + info

Competitive Intelligence

Top Related Accounts Analysis: While no related profiles were provided, typical competitors would include other emerging fashion designers with a focus on unique cultural inspirations. Assessing their bio structures, link strategies, and engagement tactics could provide insights for differentiation.

Positioning Recommendation: Focus on the unique blend of Japanese and European fashion influences, and use this as a storytelling element in both bio and content strategy to differentiate from other designers.

Expected Impact

If recommendations are implemented:

Discoverability:

  • Estimated increase in profile visits: 30-50%
  • Improved search ranking for keywords: Fashion, Designer, Krakow

Conversion:

  • Estimated increase in inquiry rate: 40-60%
  • Better lead qualification through highlights/bio clarity

Professionalism:

  • Profile confidence score: 42 → 70

Final Recommendations

What's Working (Keep Doing): ✅ Strong engagement rate for current following ✅ Unique design inspiration ✅ Active posting

What Needs Fixing (Priority): ❌ Enable business account ❌ Add clear call-to-action ❌ Optimize link strategy

Biggest Opportunity: Enable business account for analytics and growth

Positioning Statement: "As a fashion designer in Krakow, Oliwier combines Japanese and European influences to create innovative and culturally rich designs."

Next Steps

  1. Enable business account (Immediate)
  2. Update bio with CTA (20 minutes)
  3. Redirect external link to portfolio (15 minutes)
  4. Create new highlights (2 hours)
  5. Develop posting schedule (30 minutes)
  6. Engage with community daily (15 minutes)

Expected Result: Within 30 days, expect improved profile visits and engagement, leading to 20-40% follower growth as the foundation and content strategies align better with audience expectations.

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