@olho_de_vidro_ profile

Instagram Audit

@olho_de_vidro_

Photographer • 800 Followers

52
/100
NEEDS WORK

Score Breakdown

Profile Foundation 16/30
Link & CTA Strategy 12/25
Account Configuration 3/15
Content Strategy 15/20
Competitive Position 6/10

Optimized Bio Options

Option 1: Collectors/High-End Clients Focus

Documenting Pernambuco's essence 📸 | Fine art & documentary | Explore my world 👇 link

95/150

Why it works:

  • • Focuses on high-end documentary photography, emphasizing exploration and inviting collectors.

Option 2: Volume/Bookings Focus

Capture your story with Pernambuco's finest 📸 | Book a session today 👇 link

85/150

Why it works:

  • • Direct invitation for booking, appealing to clients looking for unique storytelling through photography.

Option 3: Community/Growth Focus

Embark on a visual journey through Pernambuco 🌍 | Join my photo adventures 👇 link

102/150

Why it works:

  • • Engages community and promotes growth by inviting followers to join his journey.

Current vs. Recommended

Character Usage

📊
Current
55/150 (63% wasted)
Recommended
95/150 (37% used)
Impact
Better optimization

Bio Clarity

Current
Vague
Recommended
Clear profession & CTA
Impact
+30% discovery

Business Account

Current
Personal
Recommended
Business enabled
Impact
Analytics access

Highlights

Current
3 highlights
Recommended
5 strategic highlights
Impact
Trust + info

Competitive Intelligence

Top Related Accounts Analysis: Currently, no related profiles were analyzed due to lack of data. However, it would be beneficial to benchmark against other documentary photographers in Pernambuco or similar regions to identify successful strategies.

Positioning Recommendation: Focus on refining the storytelling aspect in both the bio and highlights to stand out as a cultural narrative photographer in Pernambuco.

Expected Impact

If recommendations are implemented:

Discoverability:

  • Estimated increase in profile visits: 30-50%
  • Improved search ranking for keywords: "Pernambuco photography", "documentary photographer"

Conversion:

  • Estimated increase in inquiry rate: 20-30%
  • Better lead qualification through highlights/bio clarity

Professionalism:

  • Profile confidence score: 2/5 → 4/5 after improvements

Final Recommendations

What's Working (Keep Doing): ✅ Strong storytelling in captions ✅ High engagement on select posts ✅ Cultural emphasis in content

What Needs Fixing (Priority): ❌ Incomplete profile setup ❌ Lack of business account ❌ Inconsistent bio structure

Biggest Opportunity: Enable business account for analytics access

Positioning Statement: "Rafael captures the cultural essence of Pernambuco through evocative documentary photography, inviting audiences to explore the rich narratives of the region."

Next Steps

  1. Enable business account (5 minutes)
  2. Revise bio for clarity & CTA (15 minutes)
  3. Update Linktree with clear labels (30 minutes)
  4. Set a consistent posting schedule (1 hour)
  5. Create additional highlights (2 hours)
  6. Engage with community daily (ongoing)

Expected Result: "Within 30 days, you will establish a professional and engaging presence that effectively communicates your unique storytelling approach, leading to increased engagement and follower growth."

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