@offmarketgallery profile

Instagram Audit

@offmarketgallery

None • 876 Followers

63
/100
NEEDS WORK

Score Breakdown

Profile Foundation 16/30
Link & CTA Strategy 15/25
Account Configuration 11/15
Content Strategy 15/20
Competitive Position 6/10

Optimized Bio Options

Option 1: Collectors/High-End Clients Focus

Explore exclusive art by top designers at OFFMARKET. Visit us by appointment. 📍 Claremont

91/150

Why it works:

  • • Highlights exclusivity and location, appealing to collectors.

Option 2: Volume/Bookings Focus

Book your visit to discover unique art pieces. DM for appointments or inquiries. 📧

87/150

Why it works:

  • • Directs potential clients to book a visit or inquire, increasing engagement.

Option 3: Community/Growth Focus

Join our art community! Follow for the latest on exhibitions and exclusive previews. 🎨

93/150

Why it works:

  • • Encourages community building and engagement with upcoming events.

Current vs. Recommended

Character Usage

📊
Current
38/150 (74% wasted)
Recommended
91/150 (39% used)
Impact
Better optimization

Posting Frequency

Current
Sporadic
Recommended
3x/week
Impact
Increased engagement

Highlights

Current
1
Recommended
3-5
Impact
Enhanced trust

Competitive Intelligence

Top Related Accounts Analysis: Currently, there are no related profiles listed, suggesting a need to connect with similar galleries or art spaces to understand competitive positioning.

Positioning Recommendation: Enhance differentiation by showcasing more behind-the-scenes content of art installations and exclusive previews, which can build a deeper connection with the audience.

Expected Impact

If recommendations are implemented:

Discoverability:

  • Estimated increase in profile visits: 30-50%
  • Improved search ranking for keywords: "contemporary art", "Claremont gallery"

Conversion:

  • Estimated increase in inquiry rate: 50-100%
  • Better lead qualification through highlights/bio clarity

Professionalism:

  • Profile confidence score: 63 → 80

Final Recommendations

What's Working (Keep Doing): ✅ Clear and professional external link setup ✅ Engaging content related to contemporary art ✅ Strategic use of notable designers and artists

What Needs Fixing (Priority): ❌ Increase posting frequency to maintain audience interest ❌ Specify a business category for better categorization ❌ Add clear CTA in bio for improved conversion

Biggest Opportunity: Post consistently 3x/week

Positioning Statement: "OFFMARKET Gallery, a contemporary art haven in Claremont, showcasing exclusive designer collaborations and unique art pieces."

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