@nomeilucero520 profile

Instagram Audit

@nomeilucero520

Artist • 204 Followers

45
/100
NEEDS WORK

Score Breakdown

Profile Foundation 10/30
Link & CTA Strategy 5/25
Account Configuration 5/15
Content Strategy 15/20
Competitive Position 10/10

Critical Issues

Priority: Immediate Action

#1

No profession stated in bio

Visitors can't tell what you do within 3 seconds.

#2

Missing call-to-action

No clear next step for interested followers.

#3

Only 1 highlight

Missing services, pricing, and testimonials sections.

#4

No external links

No way to drive traffic to external platforms or services.

Opportunities

Priority: Quick Wins

#1

Add profession to bio

Clearly state you are an artist to improve profile discoverability.

#2

Create 'Portfolio' highlight

Showcase your best work consistently for new visitors.

#3

Include a call-to-action

Encourage followers to DM for commissions or visit an external site.

#4

Use a link-in-bio tool

Direct followers to your portfolio, booking page, or shop.

Optimized Bio Options

Option 1: Collectors/High-End Clients Focus

🎨 Fine Art Creator | Inspiring Hearts Through Canvas | Explore my Gallery ⬇️

79/150

Why it works:

  • • This option directly appeals to serious art collectors by highlighting Noemi as a "Fine Art Creator" and invites them to explore her gallery with a downward arrow, a standard in 2025 for indicating links.

Option 2: Volume/Bookings Focus

🎨 Artist | Family Life + Creative Heart | DM for Custom Pieces | Tucson, AZ

91/150

Why it works:

  • • It invites potential clients to DM for custom pieces and adds location for local discoverability, appealing to a broader audience interested in personal commissions.

Option 3: Community/Growth Focus

🎨 Art + Everyday Joy | Mom of 2 | Join My Creative Journey | Follow for Family & Art! 💬

95/150

Why it works:

  • • This version focuses on building a community by highlighting a personal and relatable journey while inviting followers to engage with her posts.

Current vs. Recommended

Character Usage

📊
Current
80/150 (47% wasted)
Recommended
79/150 (Good optimization)
Impact
Better optimization

Profession Clarity

Current
Unclear profession
Recommended
Clear mention of "Artist"
Impact
Improved discoverability

Call-to-Action

Current
No CTA
Recommended
Added CTA for gallery exploration or custom pieces
Impact
Increased conversion opportunities

External Links

Current
None
Recommended
Use link-in-bio for multiple destinations
Impact
Direct traffic to portfolio/shop

Highlight Utilization

Current
1 highlight
Recommended
Create 5-6 more for portfolio, services, and testimonials
Impact
Enhanced user engagement and information clarity

Engagement Strategy

Current
Sporadic engagement, no clear strategy
Recommended
Develop consistent posting and interaction strategy
Impact
More engagement and audience growth

Competitive Intelligence

Top Related Accounts Analysis:

  • Due to the lack of related profiles, Noemi has an opportunity to carve out a niche by emphasizing her unique style of blending art with family life.
  • She can capitalize on this by creating content that other artists rarely share, like behind-the-scenes family art collaborations.

Positioning Recommendation: By showcasing her unique blend of family life and art, Noemi can position herself as a relatable artist whose work is an extension of her personal narrative, not just a creative output.

Expected Impact

If recommendations are implemented:

Discoverability:

  • Estimated increase in profile visits: 20-30%
  • Improved search ranking for keywords: "Artist," "Fine Art Creator"

Conversion:

  • Estimated increase in inquiry rate: 15-25%
  • Better lead qualification through clear CTAs and highlights

Professionalism:

  • Profile confidence score: 45 → 70

Final Recommendations

What's Working (Keep Doing): ✅ Authentic storytelling through posts ✅ High engagement rate for a small account ✅ Diverse content that integrates personal and professional elements

What Needs Fixing (Priority): ❌ Bio clarity and call-to-action ❌ Lack of external links and highlights ❌ Sporadic posting affecting engagement

Biggest Opportunity: Leveraging her unique art and life blend by creating more content that intertwines these aspects, potentially increasing engagement and follower growth by 30%.

Positioning Statement: "Embrace art and life, beautifully intertwined - Noemi Lucero, the artist who paints with the palette of everyday moments."

Next Steps

  1. Update Bio (Include profession and CTA) - Today
  2. Create External Link (Implement link-in-bio tool) - 1 hour
  3. Develop Posting Schedule (Ensure consistency) - 2 hours
  4. Analyze Content Performance (Identify top posts) - Ongoing
  5. Expand Highlight Reels (Add portfolio and testimonials) - 3 days
  6. Network with Similar Artists (Engage for visibility) - Weekly

Expected Result: Expect to see a 20-30% increase in profile visits and inquiries within 30 days by implementing these changes.

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