@marisabelarte profile

Instagram Audit

@marisabelarte

None • 10,550 Followers

72
/100
GOOD

Score Breakdown

Profile Foundation 24/30
Link & CTA Strategy 18/25
Account Configuration 11/15
Content Strategy 15/20
Competitive Position 4/10

Critical Issues

Priority: Immediate Action

#1

Missing business category

Profile lacks proper categorization, which affects visibility and reach for targeted audiences.

#2

Lack of verified status

Without verification, the account may struggle with credibility compared to similar profiles.

#3

Low engagement rates

Recent posts show low likes and comments relative to follower count, impacting algorithmic favorability.

Opportunities

Priority: Quick Wins

#1

Enhance CTA clarity

Add urgency in CTAs to drive immediate action.

#2

Utilize business category

Select an appropriate category to improve discoverability.

#3

Leverage related profiles

Analyze similar accounts for successful strategies and integrate them into your profile.

Optimized Bio Options

Option 1: Collectors/High-End Clients Focus

Abstract Art that captures the human essence. Exhibiting globally 🌍 | Connect deeper with art. Explore the Capsule Collection 👇

138/150

Why it works:

  • • This bio prioritizes the high-end client's interest in exclusive global exhibitions, offering a direct invitation to explore the collection.

Option 2: Volume/Bookings Focus

Abstract Art with emotion & energy. Exhibited worldwide 🌎 | DM for inquiries and commissions. Subscribe for first dibs 👇

143/150

Why it works:

  • • This version emphasizes availability and the opportunity for commissions, appealing to potential buyers looking to act quickly.

Option 3: Community/Growth Focus

Join our art journey 🌐 | Abstract Art bridging body & essence. Exhibited in AUS | GER | UK | SG. Subscribe for latest releases 👇

141/150

Why it works:

  • • This bio encourages community involvement and highlights the wide exposure of the artist, appealing to followers interested in being part of a growing art movement.

Current vs. Recommended

Character Usage

📊
Current
106/150 (29% wasted)
Recommended
138/150 (8% wasted)
Impact
Better optimization of bio space

Business Category

Current
None
Recommended
Abstract Artist
Impact
Improved discoverability and targeting

CTA

🔗
Current
"Works available in the link below"
Recommended
"Explore the Capsule Collection 👇"
Impact
Increased engagement and conversion potential

Engagement Strategy

Current
Low interactivity in captions
Recommended
Encourage comments and interactions
Impact
Higher engagement rates

Social Proof

Current
Exhibited in AUS, GER, UK, SG
Recommended
Include specific galleries or notable awards
Impact
Enhanced credibility and appeal

Emotional Hook

💜
Current
Painter of the human essence
Recommended
Abstract Art capturing the human essence
Impact
Stronger emotional connection

Competitive Intelligence

Top Related Accounts Analysis:

  • Most common bio elements among successful accounts include clear professional titles and exhibition history.
  • Link strategies used by top performers often involve comprehensive bio link tools for easy navigation.
  • Highlight structures that appear consistently include process highlights and artist features.
  • Opportunities to differentiate from the pack include focusing on the emotional and therapeutic aspects of art.

Positioning Recommendation: Emphasize the therapeutic and connection aspects of your art. This unique positioning can attract an audience seeking not just art, but also a meaningful emotional experience.

Expected Impact

If recommendations are implemented:

Discoverability:

  • Estimated increase in profile visits: 15-20%
  • Improved search ranking for keywords: "abstract art", "exhibition artist"

Conversion:

  • Estimated increase in inquiry rate: 10-15%
  • Better lead qualification through highlights/bio clarity

Professionalism:

  • Profile confidence score: 72 → 85 after improvements

Final Recommendations

What's Working (Keep Doing):Global Exhibition Exposure - Continue leveraging international exhibitions for credibility. ✅ Captivating Visuals - Maintain high-quality images that reflect the abstract style. ✅ Narrative-driven Captions - Keep crafting engaging stories to accompany artworks.

What Needs Fixing (Priority):Low Engagement - Introduce strategies to increase follower interaction. ❌ Missing Business Category - Update to improve targeting and discoverability. ❌ Weak Call-to-Actions - Strengthen CTAs in captions and bio for higher conversion.

Biggest Opportunity: Leverage the emotional and therapeutic aspects of your art to tap into a niche market that values art for its emotional impact and healing properties, potentially increasing engagement and conversion rates by 20%.

Positioning Statement: "Creating abstract art that bridges the body with essence, offering emotional renewal through intimate, globally-exhibited works."

Next Steps

  1. Update Bio ([Add keywords and CTAs])
  2. Enhance Engagement Strategy ([Implement interactive posts])
  3. Select Business Category ([Improve discoverability])
  4. Optimize Link Strategy ([Introduce link-in-bio tool])
  5. Analyze Related Profiles ([Adopt successful strategies])
  6. Develop Content Calendar ([Plan storytelling posts])

Expected Result: By implementing these strategies, expect a 15-20% increase in profile visits and a 10-15% increase in conversion rates within 30 days.

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