@koshe.art profile

Instagram Audit

@koshe.art

Artist • 657 Followers

58
/100
NEEDS WORK

Score Breakdown

Profile Foundation 17/30
Link & CTA Strategy 12/25
Account Configuration 7/15
Content Strategy 15/20
Competitive Position 7/10

Critical Issues

Priority: Immediate Action

#1

No clear profession stated in bio

The bio is intriguing but doesn't clarify what you do professionally within seconds, which is critical for visitor comprehension.

#2

Missing call-to-action

There's no clear next step for interested followers, which could be contributing to lower conversion rates.

#3

Suboptimal external link usage

The link used currently is a generic Linktree without a compelling title or variety in the types of links offered.

Opportunities

Priority: Quick Wins

#1

Include profession and location in bio

This would enhance discoverability and provide immediate context to new visitors.

#2

Optimize Linktree with strategic titles

Redirect to specific content like portfolio, purchase options, or booking information to improve engagement.

#3

Implement a direct call-to-action

Encourage interaction by adding a CTA like "DM for commissions" or "Visit link for projects."

Optimized Bio Options

Option 1: Collectors/High-End Clients Focus

Cultural Narratives & Visual Artistry ✨ Explore Kurdish identity through art 🔗 See projects & inquire

99/150

Why it works:

  • • Directly addresses the cultural narrative aspect and includes a CTA for viewing projects and inquiries, targeting high-end clients.

Option 2: Volume/Bookings Focus

Artist | Curator of Kurdish Histories DM for collaborations & commissions 🔗 Discover my work

94/150

Why it works:

  • • Emphasizes collaboration and commissions, a direct appeal to increase bookings and engagement.

Option 3: Community/Growth Focus

Exploring Cultural Identity Through Art Join me in celebrating Kurdish heritage 🔗 Latest work & exhibitions

103/150

Why it works:

  • • Focuses on a community feeling and encourages followers to engage with cultural heritage themes.

Current vs. Recommended

Character Usage

📊
Current
87/150 (42% wasted)
Recommended
99/150 (34% used)
Impact
Better optimization

Profession Clarity

Current
Not clearly stated
Recommended
"Cultural Artist" included
Impact
Increased understanding

CTA

🔗
Current
Missing
Recommended
"🔗 See projects & inquire"
Impact
Improved engagement & inquiries

External Link

Current
Generic Linktree
Recommended
Specific titles for links
Impact
Better user navigation

Highlight Usage

Current
5 highlights, not clearly thematic
Recommended
Add "Current Projects" highlight
Impact
Enhanced user engagement

Engagement Rate

Current
3.7%
Recommended
Aim for >5% with strategic content focus
Impact
Increased engagement & community

Competitive Intelligence

Top Related Accounts Analysis: Unfortunately, there are no relatedProfiles provided, suggesting a unique niche or lack of data. However, focusing on accounts with similar themes can offer insights into successful strategies in cultural and historiographical art presentations.

Positioning Recommendation: Koshe can leverage the unique blend of art and cultural narratives by emphasizing the importance of preserving cultural stories through contemporary art. This could be a defining feature in a niche that bridges art with academia and cultural preservation.

Expected Impact

If recommendations are implemented:

Discoverability:

  • Estimated increase in profile visits: 15-25%
  • Improved search ranking for keywords: "Kurdish Art," "Cultural Identity," "Historiography"

Conversion:

  • Estimated increase in inquiry rate: 20-30%
  • Better lead qualification through highlights/bio clarity

Professionalism:

  • Profile confidence score: 58 → 75 after improvements

Final Recommendations

What's Working (Keep Doing): ✅ Engaging with cultural narratives and historiographical themes. ✅ Sharing detailed project descriptions which provide context and depth. ✅ Utilizing hashtags effectively for specific content themes.

What Needs Fixing (Priority): ❌ Lack of clear professional identity in bio. ❌ Absence of a strategic call-to-action. ❌ Underutilization of Linktree for guiding user journey.

Biggest Opportunity: Leveraging your unique position as a cultural narrative artist to connect with both art enthusiasts and academic audiences. This could potentially increase exhibition opportunities and collaborative projects by 25-40%.

Positioning Statement: "Koshe: Pioneering the fusion of art and cultural identity to unearth and celebrate Kurdish heritage through vibrant, conceptual storytelling."

Next Steps

  1. Update bio to include profession and location (Immediate).
  2. Revamp Linktree with strategic titles (1 day).
  3. Create a new highlight for "Current Projects" (2 days).
  4. Analyze post types to determine what content resonates (1 week).
  5. Engage community with initiatives like AMA sessions (1 week).
  6. Develop a video piece on cultural narratives (30-day goal).

Expected Result: Within 30 days, you should see a marked increase in profile visits and engagement, with clearer user pathways leading to higher conversion rates of inquiries and collaborations.

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