Score Breakdown
Critical Issues
Priority: Immediate Action
Limited highlights (only 2)
Missing key categories such as services, testimonials, and FAQs.
Suboptimal engagement rate
Low engagement on posts indicates a disconnect with the audience or content relevance issues.
Optimized Bio Options
Option 1: Collectors/High-End Clients Focus
130/150
Why it works:
- • This bio positions Kira as a specialized artist open to commissions, appealing directly to collectors looking for unique, high-end pieces.
Option 2: Volume/Bookings Focus
126/150
Why it works:
- • This version beckons immediate action by highlighting the availability of unique pieces and personal commissions, driving bookings and sales.
Option 3: Community/Growth Focus
129/150
Why it works:
- • This focuses on building a community by inviting followers into a thematic "cult," encouraging engagement through shared interests and aesthetic enjoyment.
Current vs. Recommended
Character Usage
📊Bio Keywords
✨Call-to-Action
✨High Engagement Content
✨Highlight Reels
✨Competitive Intelligence
Top Related Accounts Analysis: The related profiles, such as "ChalkFIT" and "Sara Lynne Leo," show a stronger engagement with niche communities. They often feature clear professional titles in their bios and utilize interactive content strategies. This highlights an opportunity for Kira to similarly enhance her bio for clarity and engage audiences through interactive content.
Positioning Recommendation: Kira should leverage her unique art style by positioning herself as the go-to artist for goth and vampire-themed decor. Emphasizing her Brooklyn roots and artisanal approach can differentiate her from mass-produced alternatives.
Expected Impact
If recommendations are implemented:
Discoverability:
- Estimated increase in profile visits: 15-20%
- Improved search ranking for keywords: "gothic decor," "vampire art"
Conversion:
- Estimated increase in inquiry rate: 10-15%
- Better lead qualification through enhanced highlights and bio clarity
Professionalism:
- Profile confidence score: 48 → 70
Final Recommendations
What's Working (Keep Doing): ✅ Unique art style and thematic focus attract niche audiences. ✅ Current shop link directly leads to business site for conversions. ✅ Consistent use of thematic hashtags for audience targeting.
What Needs Fixing (Priority): ❌ Bio lacks a compelling CTA and profession clarity. ❌ Engagement rate is below industry benchmarks—needs strategic content planning. ❌ Highlights are underused, missing key informational segments.
Biggest Opportunity: Kira's biggest untapped opportunity lies in leveraging her unique blend of dark humor and art style to create engaging, thematic content that resonates deeply with her niche audience. This could significantly boost her engagement and conversion rates.
Positioning Statement: "Brooklyn Gothic Artist crafting vampyre aesthetics for those who dare to be different."
Next Steps
CRITICAL: This section is MANDATORY. Provide a clear, numbered action plan for the next 30 days:
- Update Bio (Include profession and CTA) - Immediate impact on profile visits.
- Revamp Highlight Reels (Add "Services," "Testimonials," etc.) - 1 week to complete.
- Enhance Content Strategy (Focus on storytelling) - Expect higher engagement.
- Optimize External Links (Utilize link tool for diversity) - Track clicks for effectiveness.
- Analyze Competitors (Identify strategies to adopt) - 2 weeks for analysis.
- Plan Content Calendar (Include high-engagement content types) - Aim for a 30-day content rollout.
Expected Result: Expect a 15-20% increase in profile visits and engagement within 30 days of implementing all recommendations.