@Jimeliasart profile

Instagram Audit

@Jimeliasart

• 1,328 Followers

47
/100
NEEDS WORK

Score Breakdown

Profile Foundation 13/30
Link & CTA Strategy 18/25
Account Configuration 3/15
Content Strategy 10/20
Competitive Position 3/10

Critical Issues

Priority: Immediate Action

#1

No clear profession stated in bio

Visitors can't tell what specific art style or specialization you offer within 3 seconds.

#2

Missing call-to-action in bio

No clear next step for interested followers, which could be reducing potential inquiries or sales.

#3

Not using a business or creator account

Missing out on valuable insights and features that can help grow your profile.

#4

Low engagement on posts

Many posts have very few likes and comments, indicating a need for content strategy refinement.

Opportunities

Priority: Quick Wins

#1

Add a clear CTA to bio

Encourage visitors to view your portfolio or inquire for commissions, potentially increasing engagement by 10-20%.

#2

Convert to a creator account

Gain access to analytics tools that can help refine your strategy and potentially boost growth.

#3

Optimize name field

Include a relevant keyword such as "Painter" or "Artisan" to improve discoverability.

Optimized Bio Options

Option 1: Collectors/High-End Clients Focus

Painter of narrative-driven art pieces. Discover exclusive collections inspired by life's journey 🌅🎨. Inquiries welcome.

118/150

Why it works:

  • • It positions Jim as a painter with a focus on narrative art, inviting collectors to explore exclusive pieces.

Option 2: Volume/Bookings Focus

Creating personalized art for your space. Commissions open! DM for details 🖌️🎨. Based in Muscatine, Iowa.

125/150

Why it works:

  • • It emphasizes availability for commissions, appealing to potential clients looking for custom art.

Option 3: Community/Growth Focus

Muscatine-based painter with a passion for stories and colors 🎨🌻. Follow for art that speaks to the heart 💬.

118/150

Why it works:

  • • Engages community with a focus on storytelling, encouraging follower growth and interaction.

Current vs. Recommended

Character Usage

📊
Current
87/150
Recommended
118/150
Impact
Better optimization

Profession Stated

Current
None
Recommended
Painter
Impact
Improved discovery

Location Mentioned

Current
None
Recommended
Muscatine, Iowa
Impact
Local relevance

CTA in Bio

Current
None
Recommended
Clear inquiry or link CTA
Impact
Increased engagement

Account Type

Current
Personal
Recommended
Creator
Impact
Access to analytics

Social Proof

Current
None
Recommended
Testimonials and exhibitions
Impact
Enhanced credibility

Highlight Usage

Current
7 highlights
Recommended
Organized by themes
Impact
Improved navigation

Competitive Intelligence

Top Related Accounts Analysis:

  • Many successful art profiles emphasize the artist's personal story and creative process, often incorporating video content and IGTV episodes.
  • Top performers often have a well-curated bio with clear calls-to-action and multiple link options for seamless navigation.
  • Highlights are typically used to showcase art series, work-in-progress, and testimonials.

Positioning Recommendation: Leverage the unique personal journey and local connections to differentiate from competitors. Develop a consistent narrative that ties personal experiences with artistic expressions, creating a relatable story for followers and potential buyers.

Expected Impact

If recommendations are implemented:

Discoverability:

  • Estimated increase in profile visits: 20-30%
  • Improved search ranking for keywords: "Muscatine painter," "custom art," "narrative art"

Conversion:

  • Estimated increase in inquiry rate: 15-25%
  • Better lead qualification through highlights/bio clarity

Professionalism:

  • Profile confidence score: 47 → 65

Final Recommendations

What's Working (Keep Doing): ✅ Integration of personal experiences with art ✅ Use of local and specific hashtags ✅ Varied content including process shots and commissions

What Needs Fixing (Priority): ❌ No clear profession or CTA in bio ❌ Inconsistent posting schedule ❌ Lack of business or creator account features

Biggest Opportunity: Emphasizing narrative-driven art and local connections could unlock significant engagement and sales potential. By refining storytelling in posts and creating a cohesive narrative in bio and highlights, JimEliasArt can attract a dedicated following and increase inquiries by up to 25%.

Positioning Statement: "Creating narrative-driven art pieces that celebrate personal journeys and local culture."

Next Steps

  1. Update Bio (Today): Add profession and CTA for clarity and engagement.
  2. Switch to Creator Account (1 day): Gain insights and metrics to guide strategy.
  3. Organize Highlights (2 days): Group by themes like "Commissions" and "Process."
  4. Implement Consistent Posting (1 week): Focus on high-engagement content.
  5. Engage with Followers (Ongoing): Respond to comments and DMs actively.
  6. Review Analytics (After 30 days): Measure the impact of changes and refine strategy.

Expected Result: Within 30 days, JimEliasArt can expect improved engagement metrics, an increase in profile visits by 20-30%, and a higher rate of inquiries and conversions.

Have a friend that needs an audit?