@jackiedunnsmith profile

Instagram Audit

@jackiedunnsmith

Artist β€’ 13,775 Followers

68
/100
NEEDS WORK

Score Breakdown

Profile Foundation 18/30
Link & CTA Strategy 14/25
Account Configuration 12/15
Content Strategy 16/20
Competitive Position 8/10

Optimized Bio Options

Option 1: Collectors/High-End Clients Focus

Tattoo & Mixed Media Artist | Dallas/San Diego Book appointments & view art: [link] 🎨 Custom pieces & commissions available

Why it works:

  • β€’ Focuses on service offering and location, with a direct CTA.

Option 2: Volume/Bookings Focus

Dallas/San Diego Tattoos & Art | Book Now Appointments & art sales: [link] 🎨 Open for commissions

Why it works:

  • β€’ Prioritizes booking and purchasing actions, appealing to volume clients.

Option 3: Community/Growth Focus

Artist & Tattooist | Dallas/San Diego Join a creative journey with me! 🎨 Book & shop: [link]

Why it works:

  • β€’ Encourages community interaction and engagement.

Current vs. Recommended

Element

✨
Current
**Current**
Recommended
**Recommended**
Impact
**Impact**

Character Usage

πŸ“Š
Current
90/150 (40% wasted)
Recommended
148/150 (1% wasted)
Impact
Better optimization

Bio Keywords

✨
Current
None
Recommended
Tattoo, Mixed Media, Artist
Impact
Enhanced discoverability

External Links

✨
Current
Undescriptive
Recommended
Strategic titles
Impact
Higher conversion

Competitive Intelligence

Top Related Accounts Analysis:

  1. Most common bio elements among successful accounts include clear service offerings and CTAs.
  2. Link strategies used by top performers often feature multiple sales or portfolio links.
  3. Highlight structures typically focus on portfolio, client testimonials, and booking information.
  4. Opportunities to differentiate include emphasizing unique mixed media aspects and community involvement.

Positioning Recommendation: Enhance the profile’s unique mixed media art style and community engagement to differentiate within the tattoo and art space.

Expected Impact

If recommendations are implemented:

Discoverability:

  • Estimated increase in profile visits: 15-25%
  • Improved search ranking for keywords: [Tattoo Artist, Mixed Media]

Conversion:

  • Estimated increase in inquiry rate: 20-30%
  • Better lead qualification through highlights/bio clarity

Professionalism:

  • Profile confidence score: 68 β†’ 80

Final Recommendations

CRITICAL: This section is MANDATORY.

What's Working (Keep Doing): βœ… Strong community engagement and event participation. βœ… Unique artistic style combining tattoo and mixed media. βœ… Active interaction with the audience in comments.

What Needs Fixing (Priority): ❌ Improve bio with keywords and a clear CTA. ❌ Increase posting consistency and frequency. ❌ Optimize external links for better conversion.

Biggest Opportunity: Post consistently 3x/week

Positioning Statement: "Jackie Dunn Smith: A unique blend of tattoo artistry and mixed media, fostering community connections in Dallas and San Diego."

Next Steps

CRITICAL: This section is MANDATORY. Provide a clear, numbered action plan for the next 30 days:

  1. Revise bio to include keywords and clear CTA (Today)
  2. Implement a posting schedule of 3x/week (1 week)
  3. Develop a strategic hashtag list (1 week)
  4. Revise external links for clarity and conversion (1 week)
  5. Engage with related profiles to foster community (2 weeks)
  6. Monitor and adjust engagement strategies based on metrics (4 weeks)

Expected Result: Increased engagement and conversion rates, enhanced profile discoverability, and improved professional presentation.

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