@fleetandheedless profile

Instagram Audit

@fleetandheedless

Artist • 300 Followers

42
/100
NEEDS WORK

Score Breakdown

Profile Foundation 15/30
Link & CTA Strategy 10/25
Account Configuration 4/15
Content Strategy 9/20
Competitive Position 4/10

Optimized Bio Options

Option 1: Collectors/High-End Clients Focus

Award-winning ceramic artist weaving stories into clay. Explore my latest at El Vendrell Biennale.

123/150

Why it works:

  • • Highlights awards and exhibitions, appealing to serious collectors.

Option 2: Volume/Bookings Focus

Ceramic artist & storyteller. Book your session or purchase via link below!

112/150

Why it works:

  • • Direct call-to-action for bookings and purchases, driving more immediate engagement.

Option 3: Community/Growth Focus

Join my clay journey! Follow for ceramics stories & art inspirations.

94/150

Why it works:

  • • Engages the community, encouraging followers to join her creative journey.

Current vs. Recommended

Character Usage

📊
Current
20/150
Recommended
123/150
Impact
Better optimization

Bio Clarity

Current
Vague
Recommended
Clear profession & CTA
Impact
+30% discovery

Business Account

Current
Personal
Recommended
Business enabled
Impact
Analytics access

Highlights

Current
3
Recommended
3-5 strategic highlights
Impact
Trust + info

Posting Rhythm

Current
Sporadic
Recommended
Consistent 2-3x/week
Impact
Algorithm favor

Competitive Intelligence

Top Related Accounts Analysis:

  • Currently, there are no related profiles listed, suggesting a need to engage more within the ceramics community to establish competitive benchmarks.

Positioning Recommendation: Focus on enhancing your bio and engagement strategy to align with top ceramics profiles. Highlight your unique storytelling approach in ceramics to differentiate.

Expected Impact

Discoverability:

  • Estimated increase in profile visits: 20-30%
  • Improved search ranking for keywords: ceramics, storytelling, artist

Conversion:

  • Estimated increase in inquiry rate: 20-30%
  • Better lead qualification through highlights/bio clarity

Professionalism:

  • Profile confidence score: 40 → 70 after improvements

Final Recommendations

What's Working (Keep Doing): ✅ Engaging caption storytelling ✅ Participation in international exhibitions ✅ Use of external link for event promotion

What Needs Fixing (Priority): ❌ Biography lacks detail and CTA ❌ Personal account limits analytics access ❌ Inconsistent posting frequency

Biggest Opportunity: Enable business account for analytics access

Positioning Statement: "Julie Zeldin crafts stories in clay, merging literary inspiration with ceramic art to create pieces that speak to the soul."

Next Steps

  1. Enable business account (Immediate)
  2. Revise bio (1 hour)
  3. Strategic highlights (2-3 hours)
  4. Set posting schedule (1 week)
  5. Engage with ceramic community (5 comments/day)
  6. Track progress (1 month)

Expected Result: "Within 30 days, you will have a professional presence that clearly communicates your artistic narrative and engages a growing audience, setting a strong foundation for further growth."

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