Score Breakdown
Critical Issues
Priority: Immediate Action
No external links or CTA in bio
Missing key opportunity for conversion and directing traffic.
Personal account instead of business
Lack of insights and analytics for growth.
No highlights
Missing out on showcasing key content like portfolio, testimonials, and process.
Opportunities
Priority: Quick Wins
Add a link in bio
Direct followers to a portfolio or shop, potentially increasing inquiries by 30%.
Switch to creator account
Gain access to analytics and better position yourself as an artist.
Create highlights
Showcase your best work, process, and client testimonials, enhancing credibility.
Optimized Bio Options
Option 1: Collectors/High-End Clients Focus
120/150
Why it works:
- • Clearly communicates location, artistic style, and offers a CTA for high-value commissions.
Option 2: Volume/Bookings Focus
131/150
Why it works:
- • Uses location to enhance local SEO, encourages bookings directly through a link.
Option 3: Community/Growth Focus
116/150
Why it works:
- • Focuses on community and growth, inviting followers to engage with ongoing narratives.
Current vs. Recommended
Character Usage
📊Username Strategy
✨External Links
✨CTA in Bio
✨Business Category
✨Highlights
✨Competitive Intelligence
Top Related Accounts Analysis: Since there are no related profiles listed, it suggests a unique niche or insufficient profile information for Instagram to draw comparisons. This can be an opportunity to define your niche and become a leader in your specific area of myth-inspired, narrative-driven art.
Positioning Recommendation: Capitalize on your unique narrative style and whimsical visuals. Consider collaborations with local artists or nature-focused events to increase visibility. Use your storytelling ability to engage followers more deeply, turning narrative captions into a signature style.
Expected Impact
If recommendations are implemented:
Discoverability:
- Estimated increase in profile visits: 50%
- Improved search ranking for keywords: "Plymouth artist," "mythical art"
Conversion:
- Estimated increase in inquiry rate: 20-30% through clear CTA and professional link setup
- Better lead qualification through targeted highlights and bio clarity
Professionalism:
- Profile confidence score: 37 → 75 after improvements
Final Recommendations
What's Working (Keep Doing): ✅ Engaging narrative style in captions ✅ High engagement rates on posts ✅ Unique artistic themes that resonate with your audience
What Needs Fixing (Priority): ❌ Missing external links for conversion ❌ No highlights to showcase work ❌ Lack of a professional account setup
Biggest Opportunity: Your narrative-driven, whimsical art has the potential to attract a dedicated following if supported by a strategic bio and highlight strategy. Implementing these recommendations can significantly boost your visibility and conversion rates.
Positioning Statement: "Whimsical and narrative-driven art from the heart of Plymouth, blending myth and nature to captivate the soul."
Next Steps
- Switch to a creator account (bio update/account change)
- Add professional link-in-bio tool (time estimate: today)
- Update bio with a targeted CTA (expected outcome: increased inquiries)
- Develop highlight reels (tracking metric: engagement rate)
- Research and use effective hashtags (content strategy adjustment)
- Engage more through stories (30-day goal: increase follower engagement by 20%)
Expected Result: Within 30 days, expect a significant increase in profile visits and inquiries, setting a strong foundation for ongoing growth and engagement.