Score Breakdown
Current vs. Recommended
Profile Status
✨Bio Clarity
✨Business Account
✨Highlights
✨Posting Rhythm
✨Competitive Intelligence
Top Related Accounts Analysis: Without related profiles provided, focus on similar ceramic artists and local exhibition participants. Look at how they structure their links and highlights.
Positioning Recommendation: Eleni should emphasize her unique narrative on motherhood and community in her ceramics, differentiating herself from purely aesthetically focused ceramic artists.
Expected Impact
If recommendations are implemented:
Discoverability:
- Estimated increase in profile visits: 30-50%
- Improved search ranking for keywords related to ceramics and exhibitions.
Conversion:
- Estimated increase in inquiry rate: 40-60%
- Better lead qualification through bio clarity and external link.
Professionalism:
- Profile confidence score: 42 → 70
Final Recommendations
What's Working (Keep Doing): ✅ Engaging narrative on motherhood in ceramics ✅ Strong use of thematic hashtags ✅ Active in local exhibitions and art community
What Needs Fixing (Priority): ❌ Missing business account setup ❌ Lack of external link for conversion ❌ Unclear bio with no CTA
Biggest Opportunity: Enable a business account for analytics access
Positioning Statement: "Eleni Tsamoglou crafts narratives of motherhood and community through her ceramics, offering a unique blend of art and personal storytelling rooted in Sydney's vibrant art scene."
Next Steps
- Enable business account (Immediate)
- Add external link (30 minutes)
- Update bio with CTA (Immediate)
- Set regular posting schedule (This week)
- Create more highlights (This week)
- Engage with community (Daily for next 30 days)
Expected Result: Within 30 days, Eleni will have a complete, professional profile that clearly communicates her ceramics work and encourages interaction. This foundational improvement is expected to lead to a growth in engagement and follower numbers, setting her up for future marketing and sales opportunities.