@darrencheongart profile

Instagram Audit

@darrencheongart

Artist • 148 Followers

28
/100
NEEDS WORK

Score Breakdown

Profile Foundation 12/30
Link & CTA Strategy 10/25
Account Configuration 2/15
Content Strategy 4/20
Competitive Position 0/10

Optimized Bio Options

Option 1: Collectors/High-End Clients Focus

Melbourne-based Abstract Artist. Explore my visionary art & commissions. 🎨✨

72/150

Why it works:

  • • Adds location and clear focus on art and commissions.

Option 2: Volume/Bookings Focus

Mindful Art Maker | Digital Calm | DM for custom designs 🌿✨

64/150

Why it works:

  • • Highlights custom services and call-to-action.

Option 3: Community/Growth Focus

Creating peace through art. Join my journey 🌱 Tap to explore 🖼️

69/150

Why it works:

  • • Engages audience with a journey and exploration CTA.

Current vs. Recommended

Character Usage

📊
Current
150/150 (Maxed)
Recommended
72/150
Impact
Better optimization

Business Account

Current
Personal
Recommended
Business
Impact
Analytics access

Highlight Count

Current
23 (Overload)
Recommended
5-10 strategic highlights
Impact
Trust + info

Posting Rhythm

Current
Sporadic
Recommended
Consistent 1-2x/week
Impact
Algorithm favor

Competitive Intelligence

Top Related Accounts Analysis: Based on relatedProfiles, identify patterns:

  1. Most common bio elements among successful accounts
  2. Link strategies used by top performers
  3. Highlight structures that appear consistently
  4. Opportunities to differentiate from the pack

Positioning Recommendation: Focus on the unique element of digital calming art and emphasize this niche in both bio and content strategy to stand out.

Expected Impact

If recommendations are implemented:

Discoverability:

  • Estimated increase in profile visits: 30-50%
  • Improved search ranking for keywords: [Abstract Art, Mindful Art]

Conversion:

  • Estimated increase in inquiry rate: 20-30%
  • Better lead qualification through highlights/bio clarity

Professionalism:

  • Profile confidence score: [Current] → [After improvements]

Final Recommendations

What's Working (Keep Doing): ✅ Consistent theme in abstract art ✅ Use of digital calming art concept ✅ Engaging captions with storytelling

What Needs Fixing (Priority): ❌ Lack of business account ❌ Unclear bio with no CTA ❌ Highlight overload with no strategy

Biggest Opportunity: Complete profile by enabling business account

Positioning Statement: "Creating peace through digital abstract art, Darren transforms devices into sanctuaries of calm and mindfulness."

Next Steps

CRITICAL: This section is MANDATORY. Provide a clear, numbered action plan for the next 30 days:

  1. Enable business account (Immediate)
  2. Update bio with clear CTA (Immediate)
  3. Create strategic highlights (1 week)
  4. Develop consistent posting schedule (1 week)
  5. Engage with related accounts (Ongoing)
  6. Refine content strategy based on analytics (1 month)

Expected Result: "Within 30 days, you'll have a complete, professional profile that clearly communicates what you do and how to work with you, leading to consistent growth in your audience and engagement."

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