@by_toshka_art profile

Instagram Audit

@by_toshka_art

• 203 Followers

37
/100
NEEDS WORK

Score Breakdown

Profile Foundation 10/30
Link & CTA Strategy 0/25
Account Configuration 3/15
Content Strategy 18/20
Competitive Position 6/10

Critical Issues

Priority: Immediate Action

#1

No profession or target audience clearly stated in bio

Visitors can't tell what you do within 3 seconds.

#2

Missing call-to-action in bio

No clear next step for interested followers.

#3

No external links provided

Missing opportunity to direct followers to other platforms or portfolios.

#4

Non-business account setup

Limits access to analytics and features critical for growth.

Opportunities

Priority: Quick Wins

#1

Convert to a business or creator account

Gain access to valuable analytics and promotional tools.

#2

Add a clear CTA in bio

Direct followers to DM or a website to increase engagement and conversions.

#3

Utilize a link-in-bio tool

Direct traffic to multiple destinations like your portfolio, music, and art sales platform.

Optimized Bio Options

Option 1: Collectors/High-End Clients Focus

Swiss Gallery Artist 🎨 | Unique Acrylic & Resin Works | Exhibited in Swiss Galleries | DM for Commissions & Sales

133/150

Why it works:

  • • This bio focuses on art collectors by highlighting your gallery presence and inviting direct sales interactions.

Option 2: Volume/Bookings Focus

🎨 Swiss-Based Artist | DJ & Producer | Book for Events & Art Shows | Follow for Exclusive Art & Beats

125/150

Why it works:

  • • Targets bookings by emphasizing availability for art shows and events, appealing to event planners and art enthusiasts.

Option 3: Community/Growth Focus

Art & Music Fusion | Swiss-Based | Join My Artistic Journey | Follow for Art Updates & Live DJ Sets

110/150

Why it works:

  • • Encourages growth by inviting followers into your creative journey, highlighting both art and music aspects.

Current vs. Recommended

Character Usage

📊
Current
137/150 (9% wasted)
Recommended
133/150 (Efficiency improved)
Impact
Better optimization

Profession Stated

Current
No clear profession
Recommended
"Swiss-Based Artist 🎨"
Impact
Enhanced clarity and discovery

Call-To-Action

Current
None
Recommended
"DM for Commissions & Sales"
Impact
Increased engagement potential

External Links

Current
None
Recommended
Link-in-bio tool with portfolio and sales links
Impact
Direct traffic to sales channels

Account Type

Current
Personal account, lacks business features
Recommended
Convert to a creator/business account
Impact
Enhanced insights and features

Highlight Utilization

Current
4 highlights with no strategic categories
Recommended
Add Highlights like 'Artworks', 'Exhibitions', 'Testimonials'
Impact
Improved lead qualification

Competitive Intelligence

Top Related Accounts Analysis: Currently, no related profiles are provided. This suggests a unique niche positioning or a lack of data for competitive comparison. Exploring related artists or DJs in your field could offer insights into successful tactics.

Positioning Recommendation: Capitalize on the combined appeal of art and music. Your dual professional identity as an artist and DJ can attract a diverse audience. Consider hosting live art and music events online or in galleries to engage both communities.

Expected Impact

If recommendations are implemented:

Discoverability:

  • Estimated increase in profile visits: 30-50%
  • Improved search ranking for keywords: "Swiss Artist", "Acrylic Art", "DJ Events"

Conversion:

  • Estimated increase in inquiry rate: 40-60%
  • Better lead qualification through highlights/bio clarity

Professionalism:

  • Profile confidence score: Current → Improved with a cohesive bio and strategic links

Final Recommendations

What's Working (Keep Doing): ✅ Consistent posting of artwork with relevant hashtags. ✅ Higher engagement on posts featuring sold artworks. ✅ Dual focus on art and music, offering a unique niche.

What Needs Fixing (Priority): ❌ Convert to a business/creator account to leverage advanced features. ❌ Incorporate a clear, action-oriented call-to-action in your bio. ❌ Implement a link-in-bio tool to direct followers to multiple destinations.

Biggest Opportunity: Enhancing your bio and link strategy to clearly articulate your dual professional identity as an artist and DJ can significantly increase your reach and conversions by up to 50%.

Positioning Statement: "Blending art and music, Swiss gallery artist and DJ Toshka offers a unique cultural fusion for collectors and event enthusiasts."

Next Steps

CRITICAL: This section is MANDATORY. Provide a clear, numbered action plan for the next 30 days:

  1. Convert to a creator/business account (Immediate)
  2. Revise bio with optimized keywords and CTA (1 day)
  3. Set up a link-in-bio tool (1 day)
  4. Develop highlight reels for artworks and exhibitions (3 days)
  5. Engage with followers using interactive posts and stories (Ongoing)
  6. Create a content calendar for strategic posting (7 days)

Expected Result: Within 30 days, expect a significant increase in profile visits, engagement, and conversions, with a clear articulation of your dual art and music brand.

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