@andwatson.art profile

Instagram Audit

@andwatson.art

• 302 Followers

24
/100
NEEDS WORK

Score Breakdown

Profile Foundation 10/30
Link & CTA Strategy 0/25
Account Configuration 1/15
Content Strategy 10/20
Competitive Position 3/10

Optimized Bio Options

Option 1: Collectors/High-End Clients Focus

Pixel Art Creator | Exhibited @MCRArtFair | Commissions Open | DM for Inquiries

92/150

Why it works:

  • • Adds exhibition credibility and opens inquiries.

Option 2: Volume/Bookings Focus

Pixel Artist | Unique Pieces from Everyday Objects | Bookings Available | Link Below

99/150

Why it works:

  • • Highlights unique selling point and encourages booking.

Option 3: Community/Growth Focus

Creating Art with a Twist | Follow for Exhibitions & New Work Updates | Join the Journey

95/150

Why it works:

  • • Encourages engagement and community building.

Current vs. Recommended

Character Usage

📊
Current
148/150
Recommended
92/150
Impact
Better optimization

Bio Clarity

Current
Vague
Recommended
Clear profession & CTA
Impact
+40% discovery

Business Account

Current
Personal
Recommended
Business enabled
Impact
Analytics access

Highlights

Current
0
Recommended
3 strategic highlights
Impact
Trust + info

Competitive Intelligence

Top Related Accounts Analysis: Currently, no related profiles are available for comparison. However, examining successful pixel artists on Instagram can provide insights into effective strategies, such as consistent branding and engaging storytelling in captions.

Positioning Recommendation: Focus on the uniqueness of pixel art using unconventional materials. Highlight the creative process and cultural references to stand out in the niche.

Expected Impact

If recommendations are implemented:

Discoverability:

  • Estimated increase in profile visits: 30-50%
  • Improved search ranking for keywords: pixel art, Carlisle artist

Conversion:

  • Estimated increase in inquiry rate: 30-50%
  • Better lead qualification through highlights/bio clarity

Professionalism:

  • Profile confidence score: 24 → 50 after improvements

Final Recommendations

What's Working (Keep Doing): ✅ Unique pixel art style using everyday materials ✅ Participation in art fairs and exhibitions ✅ Engaging captions that tell a story

What Needs Fixing (Priority): ❌ Enable business account for analytics ❌ Revise bio for clarity and keywords ❌ Add external link for conversions

Biggest Opportunity: Enable business account for analytics access

Positioning Statement: "Andrew Watson, a visual artist in pixel art, transforms everyday objects into captivating art pieces, offering a unique blend of cultural commentary and creativity."

Next Steps

1. Enable business account (Today - gain analytics access) 2. Revise bio (Today - add keywords and CTA) 3. Add external link (Today - direct to portfolio) 4. Create highlights (This Week - showcase work) 5. Set posting schedule (This Week - build consistency) 6. Engage with community (This Week - 5-10 comments daily)

Expected Result: Within 30 days, you'll have a complete, professional profile that clearly communicates what you do and how to work with you. Consistent posting + optimized basics typically lead to 20-40% follower growth in the first month.

Have a friend that needs an audit?