@and_bulatov profile

Instagram Audit

@and_bulatov

Artist • 63 Followers

32
/100
NEEDS WORK

Score Breakdown

Profile Foundation 10/30
Link & CTA Strategy 15/25
Account Configuration 3/15
Content Strategy 10/20
Competitive Position 0/10

Optimized Bio Options

Option 1: Collectors/High-End Clients Focus

Watercolor & oil painter | Nature's beauty captured in vibrant detail | Art for discerning collectors | Gabrovo, Bulgaria | Worldwide shipping 🌍

149/150

Why it works:

  • • Adds emphasis on the high-end nature of the art and includes a clear mention of shipping, which is attractive to serious buyers.

Option 2: Volume/Bookings Focus

Nature-inspired watercolors & oils | Art for your space | Custom pieces available 🎨 | Based in Gabrovo, Bulgaria | Order today!

142/150

Why it works:

  • • Focuses on availability for commissions and custom work, appealing to potential clients looking for personalized art.

Option 3: Community/Growth Focus

Join my artistic journey | Watercolor & oil creations | Nature, light & color 🌿 | Gabrovo artist | Connect with me for more stories and art!

148/150

Why it works:

  • • Encourages community engagement and positions the artist as approachable, fostering a connection with followers.

Current vs. Recommended

Character Usage

📊
Current
120/150
Recommended
148/150
Impact
Better optimization

Account Type

Current
Personal
Recommended
Business
Impact
Access to analytics

Highlights

Current
2
Recommended
5
Impact
Improved trust

Posting Rhythm

Current
Sporadic
Recommended
Regular 1x/week
Impact
Increased engagement

Competitive Intelligence

Top Related Accounts Analysis: Currently, there are no related profiles listed, indicating either a niche focus or a need to connect with similar artists and communities to enhance discoverability.

Positioning Recommendation: Focus on networking within the art community in Bulgaria to boost visibility and gain followers interested in local art. Collaborating with other artists or participating in group exhibitions can help increase exposure.

Expected Impact

Discoverability:

  • Estimated increase in profile visits: 30-40%
  • Improved search ranking for keywords: "Bulgarian art", "Watercolor paintings"

Conversion:

  • Estimated increase in inquiry rate: 20-25%
  • Better lead qualification through highlights/bio clarity

Professionalism:

  • Profile confidence score: Improved with business account setup and complete highlights

Final Recommendations

What's Working (Keep Doing): ✅ Vibrant watercolor representations of nature ✅ Detailed captions with storytelling ✅ Use of multiple external links for sales platforms

What Needs Fixing (Priority): ❌ Business account setup for analytics access ❌ Highlight strategy for better representation ❌ Consistency in posting schedule

Biggest Opportunity: Enable a business account for analytics access

Positioning Statement: "As a watercolor artist specializing in nature scenes, my works capture the vibrant essence of Bulgaria's landscapes for art collectors worldwide."

Next Steps

CRITICAL: This section is MANDATORY. Provide a clear, numbered action plan for the next 30 days:

  1. Enable Business Account (today)
  2. Update Bio with CTA (15 minutes)
  3. Create 3 New Highlights (2 hours)
  4. Set and Follow Posting Schedule (weekly commitment)
  5. Engage with Art Community (daily 10-minute interactions)
  6. Track Metrics and Adjust (weekly review)

Expected Result: Within 30 days, achieve a more professional profile with increased engagement and follower growth, laying the groundwork for moving from a starter to growth tier. This strategic foundation will drive future success in audience building and sales conversion.

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