Score Breakdown
Optimized Bio Options
Option 1: Collectors/High-End Clients Focus
145/150
Why it works:
- • Highlights professional role, location, and a clear CTA.
Option 2: Volume/Bookings Focus
144/150
Why it works:
- • Encourages immediate engagement and project inquiries.
Option 3: Community/Growth Focus
146/150
Why it works:
- • Engages community with an invitation to explore and connect.
Current vs. Recommended
Character Usage
📊Bio Clarity
✨Business Account
✨Highlights
✨Competitive Intelligence
Top Related Accounts Analysis: Though no related profiles are visible, Kelvin can observe peers in the graphic design space for inspiration. Analyzing verified accounts or those with high engagement can provide insight into successful strategies.
Positioning Recommendation: To stand out, Kelvin should emphasize his unique blend of visual and literary art, leveraging cultural narratives that resonate with both local and international audiences.
Expected Impact
If recommendations are implemented:
Discoverability:
- Estimated increase in profile visits: 40-60%
- Improved search ranking for keywords:
Graphic Design, Digital Art, Accra
Conversion:
- Estimated increase in inquiry rate: 50-70%
- Better lead qualification through highlights/bio clarity
Professionalism:
- Profile confidence score: 52 → 75
Final Recommendations
What's Working (Keep Doing): ✅ Engaging content with a blend of art and poetry ✅ Moderate engagement rate above average for tier ✅ Utilization of graphics and digital art in posts
What Needs Fixing (Priority): ❌ Lack of clear CTA in bio ❌ Missing professional and location keywords ❌ Underutilized highlights
Biggest Opportunity: Add a clear CTA to your bio
Positioning Statement: "Kelvin Andan: A Graphic Designer blending digital art with poetry, sharing creativity from Accra to the world."
Next Steps
- Update Bio (Today) - Include profession and location for better discoverability.
- Optimize External Links (1 hour) - Ensure clarity and functionality.
- Create New Highlights (3 hours) - Focus on Portfolio and Services.
- Monitor Engagement (Weekly) - Use insights to refine content strategy.
- Engage with Community (Daily) - Increase interactions with followers.
- Set Posting Schedule (Weekly) - Ensure consistent content delivery.
Expected Result: Within 30 days, expect a professional profile that clearly communicates expertise in graphic design and digital art, leading to increased engagement and follower growth.