@adooley_paints profile

Instagram Audit

@adooley_paints

Artist • 186 Followers

41
/100
NEEDS WORK

Score Breakdown

Profile Foundation 10/30
Link & CTA Strategy 0/25
Account Configuration 2/15
Content Strategy 18/20
Competitive Position 1/10

Critical Issues

Priority: Immediate Action

#1

No CTA or external link

Missing opportunity to direct followers to a portfolio or sales page.

#2

No highlights

Critical information such as services, testimonials, and about sections are missing.

#3

No business account

Lack of analytics and business tools that could help optimize your reach and engagement.

Opportunities

Priority: Quick Wins

#1

Convert to a business or creator account

Gain access to valuable analytics to understand your audience better.

#2

Add an external link to a portfolio or contact page

Facilitate sales or inquiries from interested followers.

#3

Create highlights

Adding 5-10 strategic highlights can improve follower engagement by showcasing your work, process, and client testimonials.

Optimized Bio Options

Option 1: Collectors/High-End Clients Focus

Painter & Digital Artist 🎨 | Custom Abstracts for Collectors | DM to commission

84/150

Why it works:

  • • This targets collectors directly with a clear CTA to commission pieces, using only the most necessary words and an emoji for personality.

Option 2: Volume/Bookings Focus

Acrylic Abstracts & Commissions | Creating emotion in every stroke 🎨 | DM for details

98/150

Why it works:

  • • Invites potential clients to inquire about commissions, which could lead to increased bookings and sales.

Option 3: Community/Growth Focus

🎨 Abstract Expressionist | Sharing my art journey | Follow along! | #artcommunity

97/150

Why it works:

  • • Encourages community engagement and attracts followers interested in the artistic process and community.

Current vs. Recommended

Character Usage

📊
Current
40/150 (73% unused)
Recommended
84/150 (44% used)
Impact
Better optimization

Profession Stated

Current
Painter, Digital Artist
Recommended
Painter & Digital Artist 🎨
Impact
Clearer profession, emoji adds flair

CTA

🔗
Current
None
Recommended
DM to commission
Impact
Converts interest into action

Highlights

Current
0
Recommended
5-10 strategic highlights
Impact
Enhanced engagement

External Link

Current
Absent
Recommended
Portfolio/Contact link
Impact
Directs traffic for conversion

Competitive Intelligence

Top Related Accounts Analysis: Unfortunately, there are no related profiles provided to assess your competition directly. Thus, focusing on general industry standards and leveraging your unique style and creative approach will be important to stand out.

Positioning Recommendation: Differentiate yourself by further emphasizing the narrative and personal connection to your art. Highlight the experimental nature of your process in both captions and highlights to build a distinct brand identity.

Expected Impact

If recommendations are implemented:

Discoverability:

  • Estimated increase in profile visits: 20-30%
  • Improved search ranking for keywords: [art, abstract, acrylic]

Conversion:

  • Estimated increase in inquiry rate: 15-25%
  • Better lead qualification through highlights/bio clarity

Professionalism:

  • Profile confidence score: 41 → 75

Final Recommendations

What's Working (Keep Doing): ✅ Consistent posting of art pieces showcasing your creative process. ✅ Engaging captions that tell the story of each artwork. ✅ Use of relevant hashtags for broader reach.

What Needs Fixing (Priority): ❌ Lack of an external link for portfolio or sales conversion. ❌ Absence of highlights to showcase services and testimonials. ❌ Not leveraging a business or creator account for analytics and growth tools.

Biggest Opportunity: Your biggest untapped opportunity lies in converting your profile into a creator account, which will unlock insights into your audience and improve engagement strategies. Implementing a well-defined CTA and adding an external link will significantly enhance your conversion potential and professional appearance.

Positioning Statement: "Embrace the beauty of unpredictability with Ariel Dooley's abstract expressions, where each brush stroke tells a story of discovery and emotion."

Next Steps

CRITICAL: This section is MANDATORY. Provide a clear, numbered action plan for the next 30 days:

  1. Convert to a Creator Account (Gain access to analytics and growth insights)
  2. Add External Link (1 hour) ([Portfolio or contact page])
  3. Develop Highlights (2 hours) ([Portfolio, About, Testimonials])
  4. Refine Bio (30 minutes) ([Include profession, CTA])
  5. Engage with Comments (Ongoing) ([Increase interaction rate])
  6. Collaborate with Artists (1-2 per month) ([Broaden reach and exposure])

Expected Result: By implementing these steps, you should expect to see a 20-30% increase in profile engagement and a 15-25% boost in inquiry rate within 30 days.

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